You may have heard this term many times but do you really know what this stands for and it’s significance in the world of online marketing?

Cost Per Click should technically be called Cost Per Conversion and most people don’t use it that way.

Your cost per conversion will be significantly higher than your cost per click.

This is basic maths only you need to understand what you are doing before you actually make decisions for your business for your marketing.

Clicks that seem cheap can suddenly get more expensive.

Learn more about this click here: