Everyone has an opinion on what is good and bad about a website.Mostly its from experiences of their own website, which creates one huge problem as every website is different.On what basis are decisions made to make changes, upgrade, create a new website

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Google analytics is one of the most popular free tools that can automatically collect all the helpful data for you, so you can understand, serve and build your online presence.

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Once you have completed setting up your Google Analytics account, you need to generate the unique ID tracking code.

To understand how to set up this unique code watch this video:

Online marketing can be complex and there are so many mistakes you can make.

With this video below you will be able to understand how you can manage your marketing costs and increase sales.

Bounce rate is a very important figure in helping you decide what your website visitors like and dislike.
When you know this information you can start to make decisions on what to change to improve the user experience and ultimately your leads & sales.